Making Money Online
with
Social Media Tools

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Social media marketing has become ingrained in almost everything the average person does in their usual day. Think about it, how often do you hear after a commercial "find us on Facebook" or "follow us on Twitter." Maybe you go to eat lunch at your favorite restaurant and you see a sign that offers a discount if you "follow" them or become a "fan" (The Perfect Site Guide pgs 40,41,46).

We've all seen that blue bird or the blue F that encourages us to go home and keep in touch with these businesses though social media. It has become such a valued resource for businesses that have no problem offering you that free sandwich on your next visit, or a $3 coupon on a large pizza at regular menu price for connecting with them online.

Because of the overwhelming success of these tools, small or local businesses have realized that these tools can be key to getting repeat customers, and to provide the company with priceless feedback.

Which is Right for My Business?

The kind of business you have may have a determining factor on what kind of media marketing tool you use. For instance, someone with a very limited time schedule may not be able to devote the kind of time that is needed to keep a blog current.

On the other hand, utilizing microblogging can give your customers some much needed help, or support with a problem they have (Customer Twervice pg 4). Even short updates about you or your business may suffice.

But again, it will be up to you to determine what form of social media is best to market you business. These are a few of the many good networks that currently dominate the world of social media today:

Facebook